Made a visit up to the north of England in Yorkshire. It’s very interesting to note the challenging marketing policy that Yorkshire has adopted. They have a considerable budget, which appears to be wisely spent – looking at the number of visitors! The need for a consistent theme is clearly demonstrated at their Yorkshire web site. A theme which also runs though their Facebook and Twitter sites – a job well done!
Small businesses should take a look at really well designed and executed marketing campaigns and then learn from them; we don’t all need to reinvent the wheel!
If you want to stimulate new business, get better ratings with search engines, improve your search engine optimisation skills, then make contact – drop me a line – A little help can go a long way!